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Nike Wants to Make Waste History—Here’s How

While sustainability is no longer a siloed concern, the industry has yet to make it a true priority when weighing important business decisions. Sign up for our webinar "Viewing Sustainability Like an Investor: Weighing Progress and Profit" on Nov 22 to learn key metrics to keep consumers, your company and Wall Street happy.

Nike envisions a future where the idea of waste simply doesn’t exist. From Flyknit, a core polyester yarn derived from castoff plastic bottles, to Flyleather, a “super material” made with at least 50 percent recycled leather fiber, the sportswear Goliath has been finding treasure in trash for decades. Case in point? Nike says it has…

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