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Why 3D and AR Could Be the Next Big Innovation Wave in E-Commerce

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

For years now 3-D object renderings found their way to consumers through the clunky virtual reality headset experience or inside mobile apps built by brands like Sephora. Lately, some companies are developing ways to bring 3-D directly to web-based commerce, no app or headgear required. People are better able to understand and interact with things…

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