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Why This Denim Veteran Says 3-D Body Scanners are “Vintage Tech”

Rivet’s 2021 winter issue has dropped! This in-depth issue examines the steps the global denim industry is taking to minimize its impact on the environment, from implementing zero waste production and design processes to establishing greenhouse gas emissions goals aligned with the Paris Agreement.

3-D body scanning has had its fits and starts over the years. It’s been proclaimed by some as the salvation for apparel but has yet to make a significant customer-facing impact. Still, though, the technology shows promise for elevating certain areas of the clothing business—and other industries. Denim veteran Christine Rucci, who has worked for…

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