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Amazon’s Storefronts Gives Small Businesses Bigger Play With Consumers

Though Amazon has long worked with small merchants and mid-size sellers (SMBs), it’s now organizing that activity into an effort it’s calling Storefronts. Through the Storefronts landing page, Amazon customers can shop 25 product categories from U.S. SMBs stretched across all 50 states. “We’ve created a custom, one-stop shopping experience for customers looking for interesting,…

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