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Big Data Can Make or Break a Product—Here’s How to Use it the Right Way

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

Big data has certainly changed the way apparel companies plan and market their products, but how they follow through with that information can spell the difference between success and failure. As Edward Hertzman, founder and president of Sourcing Journal, asked experts on the panel “Big Data and Manufacturing–How to Effectively Capitalize on the Next Big…

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