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Could Blockchain Disrupt the Multi-Billion-Dollar Social Media Ad Business?

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

By now, you’ve probably heard that the panacea known as the blockchain will change everything from finance to logistics to supply chain to commerce to … just about anything. And now, it seems, the distributed ledger technology that’s all the rage could also affect social media—for the good of content creators and consumers alike. Triangle…

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