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As COVID-19 Complicates Buying Habits, Can AI Help Retailers Catch Up?

Rivet's 2020 Denim Circularity report takes a deep dive into how the global denim industry is plotting its circular future amidst a worldwide pandemic.

Personalization had become a major buzzword in recent years among retailers searching to better understand consumer shopping habits, but the COVID-19 pandemic has “reshuffled the data deck” and what it means to deliver a relevant experience. The numbers reflect this: 84 percent of retailers surveyed on a recent CommerceNext webinar said they needed to make…

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