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The Clash Over Cashless: How Decathlon Curves Hard Currency—Without Discriminating

Rivet's 2020 Denim Circularity report takes a deep dive into how the global denim industry is plotting its circular future amidst a worldwide pandemic.

French sporting goods retailer Decathlon recently opened its first permanent U.S. location in Emeryville, Calif., after testing the waters with a “lab” store across the bay in San Francisco. Alongside tents, trainers and tennis rackets, there’s one thing you won’t find inside the sprawling new space: cash registers. Decathlon made the trendy decision to go…

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