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How This EU-Funded Startup Wants to Eliminate Online Apparel Returns

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

An EU-funded startup wants to solve the problem of choosing the right size when shopping for clothes online. iSizeYou, a mobile app for Android and iOS that’s still in beta, is using consumers’ smartphones to target the wholly unsustainable problem of online apparel returns, which were estimated to run as high as 40 percent and…

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