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Why Nike Wants to Be as Interesting as Beyoncé and Avocado Toast

LESS THAN ONE WEEK AWAY! Join Sourcing Journal & industry leaders at our SOURCING SUMMIT NY on October 19 to discuss the most pressing issues of the day. Your business cannot afford to miss this!

You might not think twice about stitching together your latest photos and videos into an Instagram Story for all of your followers to enjoy, but the advent of Stories is creating new challenges, as well as new opportunities, for brands. Now “part of the DNA of Instagram,” the two-year-old Stories feature became a “pressure release…

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