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Nike Drops Kyrie 4 Sneaker With New Facebook Messenger Feature

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

On some level, it seems entirely appropriate that two companies rocked by scandal would team up for a flashy product launch. No stranger to the high-profile, attention-grabbing sneaker drop, Nike decided to stick with the tech theme to launch the “Red Carpet” edition Kyrie 4 basketball shoe. The world’s most valuable sports apparel company once…

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