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Nordstrom Looks to Online Outfit Recommendations to Overhaul the E-Shopping Experience

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Nordstrom was an early adopter of all things digital and its approach to data science shows how the Seattle-based retailer is staying on the frontlines of using numbers, models and algorithms to deliver the customer experience on which it stakes its reputation. As Nordstrom’s manager of customer and product data science, Anne Lifton is involved…

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