Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Why Qurate Launched an Alexa Skill Even Though ‘Voice Isn’t Friendly to Brands’

Register for the Feb. 17 webinar, De-Risking Supply Chains Through Nearshoring, today to learn how to realize the benefits of localizing supply chains from factories that are helping brands successfully produce in the U.S.

Qurate CEO Mike George isn’t trying to be one of a majority of retail leaders so focused on perfecting their mobile app or optimizing a responsive site that they’re overlooking what’s happening with voice commerce—and where it could take them in the future. After a year of debating what, if anything, to do in the…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!