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Ralph Lauren Moves Into the Metaverse

Supply chain woes and soaring prices defined the past year. What lies ahead? Read the 2022 Sourcing Report for a deep global dive, plus expert insights on navigating the sourcing roller coaster.

For a brand built on classic Americana heritage, Ralph Lauren is in the throes of a decidedly modern makeover. Gen Z fans of Zepeto, the freemium social app where users build digital clones for chat-room conversations and more, can now don Ralph Lauren’s digital duds and hang out in distinctly Manhattan spaces brimming with the…

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