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How Siege Tek’s Customization Platform Turns Brand Customers into Advocates

In trying to solve bottlenecks in his existing apparel business, Wayne McCann ended up creating a platform he says enables brands to offer self-guided customization to customers at scale. Earlier this year, McCann quietly debuted Siege Tek, which is commercializing product for one brand customer and in talks with several others. Siege Tek’s vertically integrated…

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