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Signals Analytics Expands Into Apparel After ‘Tough Year for Fashion Brands’

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Another consumer intelligence platform has added apparel to its catalogue of industry-specific data offerings. The artificial intelligence-powered consumer and market insights platform Signals Analytics, soon to be acquired by the global marketing firm Kenshoo, announced its entry into the apparel market Wednesday. The firm claims to connect data from more than 13,000 external sources—including Instagram,…

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