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Standard Fiber Launches SmarTrak Global Order Tracking System

Standard Fiber, a supplier to the home textiles market and manufacturer of basic bedding products, has developed the SmarTrak global order tracking system to allow customers real-time visibility of their inbound shipments.

Standard Fiber’s SmarTrak is powered by a cutting-edge logistics cloud technology platform that allows it to effectively manage supply chain workflow. SmarTrak was developed to trace the more than 3,000 global shipments Standard Fiber delivers annually to its customers.

Tracking begins at the freight forwarder when the container is assigned and continues through to delivery at final port. Taking advantage of the company’s worldwide network, SmarTrak connects with more than 53,000 trucking lines, 115 airlines, 65 rail carriers and 120 ocean carriers.

“Anticipating our customers’ needs is a major company priority,” Standard Fiber CEO Sandy Gray said. “Understanding and feeling their pain due to unforeseen shipping delays, we felt an urgent need to develop a system to better inform them of their order status and help provide timely solutions to avert potentially expensive delivery interruptions. We are very excited to launch our first phase of SmarTrak in mid-July…Phase two will focus on ground freight to the final destination.”

Utilizing GPS and AIS data tracking, all involved parties can collaborate on efficient goods movement and timely intervention on exceptions before they become costly problems, Standard Fiber noted. Through a secure password-protected login on a dedicated website available on any smart device, Standard Fiber’s customers can track real-time arrival status of their orders and visually see their location anywhere in the world.

Standard Fiber combines U.S.-based product design, customer service and technology with the cost benefits and manufacturing capabilities that are best achieved throughout Asia. The company works hand-in-hand with its customers–manufacturers, distributors and digitally native brands–to supply fabric, components and fully manufactured textile products to the home textile, mattress, hospitality, healthcare and pet markets. The company has offices and staff in the U.S., U.K., China, India and Pakistan.