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Success Story: AR Tech Lifts Mobile Conversions 49% at Herschel Supply Co.

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Success Story is a Sourcing Journal feature highlighting innovative solutions across all areas of the supply chain. During a year when most stores closed for lengthy periods and many consumers were hesitant to return upon their reopening, apparel and accessories brands needed a spark to give consumers insight into their purchases without the “touch and…

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