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Why the Best Place to Shop Might Be the Backseat of an Uber

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

Uber riders now have a new way to stave off boredom: backseat shopping. On Wednesday, the ride service announced a partnership with e-commerce app Cargo, which has been stealthily raising $35 million to promote shopping while riding. In its earliest form Cargo served as a sort of mini mobile convenience store, peddling low-cost snacks and…

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