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Under Armour Lawsuit Claims Performance Tech ‘No More Effective Than a Placebo’

Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

Under Armour is facing off against parties who claim its products’ purported benefits are bogus. On Monday, the Baltimore-based athleticwear giant was hit with a proposed class action lawsuit alleging that UA Rush—a suite of training apparel launched in April last year—failed to live up to performance claims. The line, made with fabrics that Under…

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