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Here’s How Voice Technology Influences Shopping

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

Now that voice technology has been named one of the most important consumer trends of 2019, its position as the next big thing in retail is nearly unassailable—but a new survey of 4,500 online shoppers has found that a trust gap still exists between consumers and the tools that enable voice commerce. According to “Reimagining Commerce:…

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