Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Zozo Ditches Body-Measuring Suit, Saying No Longer Needed

Japanese online clothing retailer Zozo Inc. is scrapping its body-measuring Zozosuit, saying that it now has enough data to produce custom-sized clothes for customers without creating 3-D models. The polka-dot spandex suit will be scrapped by March, Chief Executive Officer Yusaku Maezawa said in a surprise announcement in Tokyo on Wednesday, following the company’s quarterly results….

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!